Behavior Design Blog
medium.com/behavior-design · Company blog · on HN since 2013
The Behavior Design Blog on Medium covers habit formation, product psychology, and ethics of addictive technology, with posts on apps and startups.
What HN saysHN links it for its habit and behavior posts; the one commenter quotes its toothbrush test, attributed to Larry Page, for judging companies.
15HN people shared it
1linked it in comments
15stories submitted
26story points
5 years agolast shared
2013people per year2026
Most-shared posts
- 1The Real Reason Apple and Google Want You to Use Your Phone Less2 people · 3 points · first shared 2018 · discussion on HN
- 2Two Companies Hooked Customers on Products They Rarely Use (2016)2 people · 2 points · first shared 2016 · 1 comments on HN
- 3How to Design an Online Course with a 96% Completion Rate (20161 people · 4 points · first shared 2019 · discussion on HN
- 4The Real Reason ‘Stupid’ Startups Raise So Much Money1 people · 3 points · first shared 2014 · discussion on HN
- 5Is Some Tech Too Addictive?1 people · 2 points · first shared 2014 · discussion on HN
- 6Your Fitness App Is Probably Making You Fat, Here’s Why1 people · 2 points · first shared 2015 · 1 comments on HN
- 7Why Is Slack So Habit-Forming?1 people · 2 points · first shared 2015 · discussion on HN
- 8Behavior Change Apps Don't Work1 people · 2 points · first shared 2014 · discussion on HN
- 9Happiness Hack: This One Ritual Made Me Much Happier1 people · 2 points · first shared 2016 · discussion on HN
- 10Viral Loops or Viral 'Oops'?1 people · 1 points · first shared 2014 · discussion on HN
- 11Netflix’s Customer Obsession Created a Customer Obsession1 people · 1 points · first shared 2020 · discussion on HN
- 12Why Behavior Change Apps Don’t Work1 people · 1 points · first shared 2013 · discussion on HN
- 13The Curse of the Network Effect1 people · 1 points · first shared 2013 · discussion on HN
- 14The toothbrush trick used by googles ceo to get customers to come back 910d81c272b41 people · first shared 2022
What HN people wrote when they linked it
abrichr · 2022-03-11
From https://medium.com/behavior-design/the-toothbrush-trick-used-by-google…
> Larry Page, CEO of Alphabet (the company formerly known as Google), has a quirky way of deciding which companies he likes. It’s called “The Toothbrush Test.” According to the New York Times, when Page looks at a potential company to acquire, he wants to know if the product is, like a toothbrush, “something you will use once or twice a day.”