Grumo Media
grumomedia.com · Personal blog · on HN since 2010
Grumo Media is an animation studio that makes startup demo videos and writes about making them, plus a few startup security posts.
What HN saysHN commenters mention it as the studio behind demo videos for inDinero, Hipmunk, and others. They also link its tips on making product videos.
17HN people shared it
12linked it in comments
52stories submitted
365story points
10 years agolast shared
2010people per year2026
Most-shared posts
- 1Homepage5 people · first shared 2011
- 2Plenty Of Fish Hacked – Chris Russo’s explains how he did it3 people · 144 points · first shared 2011 · 100 comments on HN
- 3Why Plenty Of Fish Stores Passwords in Plain Text2 people · 74 points · first shared 2011 · 100 comments on HN
- 4Learn how to make demo videos for your startup.2 people · 8 points · first shared 2011 · 1 comments on HN
- 5How one animator turned fan video he made into a business2 people · 5 points · first shared 2011 · discussion on HN
- 6A good landing page video can double your conversions, it did for inDinero2 people · 3 points · first shared 2011 · discussion on HN
- 7How create a great landing page demo video for less than $502 people · 1 points · first shared 2011 · discussion on HN
- 8How to create videos that get you customers mixergy interview with miguel hernandez of grumo media2 people · first shared 2011
- 9Ashton Kutcher made my day. Thanks Internet1 people · 41 points · first shared 2011 · 33 comments on HN
- 10What is an Anybot? (video)1 people · 14 points · first shared 2011 · 2 comments on HN
- 11How I Got a $20,000 USD Cheque from Microsoft1 people · 6 points · first shared 2011 · 2 comments on HN
- 124 Tips To Appear More Natural on Camera1 people · 4 points · first shared 2011 · discussion on HN
- 13How the Microsoft Windows 8 demo video was made1 people · 3 points · first shared 2011 · 1 comments on HN
- 14Why every website needs a great explanatory video1 people · 3 points · first shared 2011 · 2 comments on HN
- 15How much a typical promo video costs and why1 people · 3 points · first shared 2011 · discussion on HN
What HN people wrote when they linked it
ActVen · 2012-05-24
At the end of the video it says animation by Grumo Media. http://grumomedia.com/
bmelton · 2012-04-12
inDinero, the Fridge, AnyBot and the iconic (every time I fly Virgin) HipMunk video were all done by GrumoMedia[1].
http://grumomedia.com/
corkill · 2012-02-04
http://grumomedia.com/how-create-a-great-product-demo-video-using-keyn…
Yes blank screen and talking is fine enough. Check out the above link. Its best to tell a story, something along the lines of the problems in your target customers life without your product, then how much better it gets once he has your product.
Keep it short <2 min and just cover main benefit/feature.
If it need to look more flashy for an investor or something use an adobe after effects template from http://videohive.net/ and you can prob find someone on fiverr or similar site to edit it for you.
Remember it just has to be interesting to your target customer, so don't make it about your product make it about them!
grumo · 2011-09-20
Thanks for mentioning my interview Frank!
If you are in a tight budget going the Keynote route can be very effective as well.
I think Frank did an excellent job given the time constraints.
I also interviewed him about how he made the video at http://grumomedia.com/grumo-inspired-demo-video-by-crowdsquared/
steventruong · 2011-06-17
Grumo Media did that video as a gift to Hipmunk. They do videos for startups. You can check out their site here: http://grumomedia.com/
chesspro · 2011-06-12
I don't know if this is what you are looking for, but they've made some great promo videos for some YC companies.
http://grumomedia.com/get-a-video/
romansanchez · 2011-06-12
Check out http://grumomedia.com
He's got some tutorials which cover what I think you're looking for.
chegra · 2011-01-31
Why does the Hacker "Chris Russo" sound more credible than the guy from Plenty of Fish?
-http://grumomedia.com/plenty-of-fish-hacked-chris-russos-explains-how-…
1. He provides emails - I think Mark(Guy from Plenty of Fish), really needs to get those voice recordings of Chris threatening his wife online to be more credible.
2. Mark tells a complicated story - A story with mafia and all that, really? If we follow Occam razor, Chris story sounds more realistic. He saw a flaw and reported it. Everything was going dandy until he saw ads for Plenty of Fish data. At this point Mark decides to try ruin Chris by fabricating a story, since he believe it is him trying to sell the data. It is a simpler story.
3. Why isn't Mark contacting the authorities? - A week and Chris is not in jail and responding freely on his blog?
Mark does have some valid points though,he did hack pirate bay: http://torrentfreak.com/the-pirate-bay-hacked-users-exposed-100708/
But Chris claimed again, proof of concept and he has no bad intentions.[What is the appropriate way to expose vulnerabilities?]
In my opinion, he[Mark] should release the voice recording to add more credibility because right now he is sounding shaky.
robin_reala · 2012-04-16
Plenty of Fish also store(d?) passwords in plaintext[1]. I wouldn’t particularly trust their technical decisions.
http://grumomedia.com/why-plenty-of-fish-stores-passwords-in-plain-tex…
gigantor · 2011-12-09
His video (http://grumomedia.com/new-grumo-what-is-hipmunk/) truly brought upon a smile in it's quest to convey simplicty.
The spanish accent is very comforting in a way, like the time you visit a mexican resort and the person in the hotel's tour guide booth tells you very clearly and in very simple english what you can expect. None of this 'empower yourself' and 'be all you can be' by using our product bs, just tell me what the thing does. If your product is any good at solving my problem I won't need further convincing.
DanielRibeiro · 2011-09-19
Direct link to the Mixergy interview: http://grumomedia.com/how-to-create-videos-that-get-you-customers-mixe…