Empire Flippers
empireflippers.com · Company blog · on HN since 2013
Empire Flippers is a marketplace and brokerage for buying and selling online businesses, with a blog on valuation, SaaS pricing, and case studies.
What HN saysHN commenters list it among places to sell or value a website, alongside Flippa and MicroAcquire, and the company has posted job listings.
29HN people shared it
20linked it in comments
15stories submitted
212story points
8 months agolast shared
2013people per year2026
Most-shared posts
- 1Homepage13 people · first shared 2013
- 2Marketplace5 people · first shared 2015
- 3SaaS Pricing Models and How They Affect Valuation1 people · 65 points · first shared 2020 · 17 comments on HN
- 4How a Russian Syndicate Scammed Us for $25K1 people · 54 points · first shared 2015 · 69 comments on HN
- 5Losing A Lawsuit In The Philippines1 people · 49 points · first shared 2014 · 29 comments on HN
- 6How We're Buying Online Businesses [audio]1 people · 25 points · first shared 2015 · 11 comments on HN
- 7[CASE STUDY] How We Sold a $1.7M Dollar Amazon FBA Business in 8 Months1 people · 3 points · first shared 2017 · discussion on HN
- 8Buying a SaaS Business: A Step-by-Step Guide1 people · 3 points · first shared 2020 · discussion on HN
- 9Are Websites Undervalued? The Rise of the Digital Asset Class1 people · 2 points · first shared 2015 · discussion on HN
- 10The Most Popular Online Business Models1 people · 2 points · first shared 2020 · discussion on HN
- 11Paid Ads Case Study: Retargeting Vs Facebook Vs AfterOffers1 people · 2 points · first shared 2014 · discussion on HN
- 12Don't Call It a Lifestyle Business1 people · 2 points · first shared 2015 · discussion on HN
- 13How to Start an Amazon FBA Business1 people · 1 points · first shared 2020 · discussion on HN
- 14How Much Is Your Website REALLY Worth?1 people · 1 points · first shared 2014 · discussion on HN
- 15Mergers and Acquisitions: Types, Examples and How They Work1 people · 1 points · first shared 2020 · discussion on HN
What HN people wrote when they linked it
GABaracus · 2013-08-03
My favourite sites for this, which focus on building and marketing niche sites:
http://empireflippers.com
http://www.smartpassiveincome.com
theunixbeard · 2026-03-02
Empire Flippers | Remote (no office), all timezones | Full-time | https://empireflippers.com
Empire Flippers is a true global-remote company with travel in our DNA and employees scattered across 5 continents and all sorts of countries. Since I joined 6 years ago, I've personally been to India, the US, Brazil, Ecuador, Colombia, Mexico, the Philippines, China, Japan, Thailand, the UAE, all while working remotely and coding our Ruby on Rails + React app. More about us here: https://empireflippers.com/about-us
Though not as well known in the Hacker News / venture-backed startups sphere, Empire Flippers is widely considered the #1 marketplace for buying and selling online businesses in the 5 to 8 figure USD range.
Think of businesses like --- that recipe site you landed on as the first result when you googled "best chicken tikka masala recipe". Or the Amazon FBA seller whose product you purchased when shopping for "Widget XYZ" (with Amazon FBA, these ecommerce businesses never touch inventory and so it's a fully online business).
Turns out these type of businesses may be earning 10s of thousands of dollars per month in profit (or more!) and when the (often first time) founder is ready to sell, Empire Flippers is the #1 place to do it safely, securely and at a fair market price.
Before I joined Empire Flippers I only had a peripheral understanding of this space, but now that I've been steeped in this industry I can say that this "mini M&A" world is just as exciting as the…
roosgit · 2022-05-12
Maybe it would be a good idea to contact a broker. I think they would be able to more accurately value your website. I know @patio11 sold one of his websites on FE International https://feinternational.com/. Of course, you are only looking to estimate how much your website is worth, so it’s possible they only start working on the valuation once you decide to sell. I don’t know.
Hard to say with precision how much money you’d make if you put ads on your website, but this one (https://online-solitaire.com/), mentioned a couple of times here by its creator, is making $10K/mo. From the traffic you have I would guess you should be making at least 1K/mo and looking at the multiples on Empire Flippers https://empireflippers.com/marketplace/ then the selling price should be at least $50K.
So it’s definitely worth much more than $500 and less than $2M.
boolean · 2022-04-27
Some options:
https://microacquire.com/
https://flippa.com/
https://empireflippers.com/
Possibly at Indiehackers.com
f0e4c2f7 · 2021-10-21
There are markets for selling websites and internet businesses like Microacquire, Flippa, and Empire Flippers.
You can get an idea of what kind of data is shared by browsing those markets.
https://microacquire.com/
https://empireflippers.com/
https://flippa.com/
duked · 2019-04-29
The usual places are: http://flippa.com/, http://empireflippers.com/ or https://feinternational.com.
I've also just posted something on HN: https://news.ycombinator.com/item?id=19781447
mockingbirdy · 2019-03-03
I really like HN, but talking about this topic hurts my karma, so I'll stop.
The big ones are flippa.com and https://empireflippers.com/ , but the deals there aren't good. But you can learn a bit about affiliate marketing just browsing the projects.
jackgolding · 2016-12-15
these guys do an internship you might be interested in https://empireflippers.com/ (caveat: I don't know anything about them)
rtcoms · 2016-08-09
People interested in buying website should also look at https://empireflippers.com/.
P.S. I am not associated with them in any way.
brucehart · 2015-05-22
You will probably want to work with a business broker. These are two that I know of that have a listing of businesses for sale:
http://feinternational.com/buy-a-website/
http://empireflippers.com/marketplace/
It seems like the best deals come through old fashioned networking. Maybe look at several businesses that would compliment your existing product and get in touch with the owners?
iurisilvio · 2015-01-06
http://empireflippers.com
I check it sometimes, but I don't know if it is good.
pja · 2014-04-30
Yeah, it's called clickbombing: http://empireflippers.com/clickbombing-and-click-fraud/ (NB, Have no idea whether that's a reputable site, but the analysis in that blogpost is reasonably in depth).
If you're lucky, you catch it, report it to Google & they just take the income away (as it should be). If you're unlucky, Google decides that you're trying to defraud them & their ad clients and kills your entire AdSense account for all the sites you have registered with them. A scorched earth policy being the best possible policy apparently.
mariocesar · 2021-01-18
There are several places with different quality.
https://microacquire.com
https://empireflippers.com
https://digitalexits.com/listings/
https://feinternational.com/buy-a-website/
https://www.sideprojectors.com/
https://quietlight.com/listings/
Another alternative is finding small niche websites and make an early proposal, and you can find leads in https://betalist.com or search on Twitter "We are shutting down" and phrases like this.
I have this experience looking at someone else doing so. I can tell you it was not fun. Do all your diligence about all the details that matter, trustworthy metrics, IP, real costs, and advertising history; don't trust so easily.
Another piece of advice is to start small, don't buy a 100.000 $us business, start with something less than 5.000 $us, and learn how to measure and reprovision costs; it's not always evident how to continue with an existing business.
fuqted · 2016-10-21
There are a few of those, but that's cool. One that comes to mind is MeerEdgar. Here's a podcast featuring the founder, Laura Roeder.
https://empireflippers.com/laura/
If I remember correctly she started out as a social media consultant so Edgar was obviously a good fit. How much do you want to make Yala a winner? I think doing so would mean drinking the social media marketing kool aid. If you don't already, you should start by following Gary Vaynerchuk.
You're asking how to market your company in the digital age..considering the company you founded my guess would be you already know the answer.
Your blog is active but I couldn't find a link for it on your home page. Maybe you should consider directing traffic there and hosting it on Medium.
The first thing I noticed while comparing your blog to MeetEdgar's is that theirs seems a lot more targeted.
https://blog.yalabot.com/
http://blog.meetedgar.com/
While it's awesome that you're appealing to the tech crowd, maybe you should center your content around giving social media marketing advice (Gary Vaynerchuk will make this easier). Vaynermedia also has an office at the Transbay WeWork in Sf. I've met the copywriter that works there. I don't think it would hurt to reach out to people like that and ask for advice.
Personally I found out about MeetEdgar from the The TropicalMBA and EmpireFlippers podcasts. I could see you being featured on CodeNewbie. "The Hackathon Startup" - or something - in the theme of how she typically…
vincent_s · 2021-08-11
Talk to these guys: https://feinternational.com/
They are experts for selling online businesses.
IIRC they also have a list of people who are ready to move fast. It's not uncommon to sell an online business within a few days.
Alternatives:
https://quietlight.com/
https://dealflowbrokerage.com/
https://empireflippers.com/
https://microacquire.com/
https://www.tinycapital.com/
davidsojevic · 2021-01-18
The following sites/marketplaces have a mix of SaaS sites, content sites, and affiliate sites. These are all generally higher value sites/businesses for sale (think 50k and up for many) and are often for sale at high yearly multiples.
https://microacquire.com/
https://latonas.com/
https://feinternational.com/
https://empireflippers.com/marketplace/
If you're considering lower value businesses to purchase, these two will primarily have sites/businesses for sale for under 50k, but often considerably less than (eg. 1-5k):
https://www.sideprojectors.com/
https://www.flippa.com/
As with all things, whatever you're considering buying from any of these sources, you're going to want to do your due diligence to make sure everything is above board.
jurgenwerk · 2020-01-26
https://transferslot.com/
https://www.sideprojectors.com/
https://1kprojects.com/
https://feinternational.com/
https://empireflippers.com/
https://transferhub.io/
There is also Flippa, but I'd stay away from it. Too many scams.
adamnemecek · 2019-03-23
https://www.reddit.com/r/juststart/
On this site you can buy already setup websites
https://empireflippers.com/marketplace/
They are very expensive ($3M for a site generating $90K a month) but the site verifies the numbers. $90K a month is insanity. I'm posting it so that you can see how much you can make.
bdcravens · 2017-02-24
Affiliate blogs are quite the cottage industry. (complete with their own dark patterns like PBNs)
Look at the listings on Empire Flippers and how many of the sites are affiliate based:
https://empireflippers.com/marketplace/
ikeboy · 2021-06-25
Here's a list I put together last year of similar sites, I just added Tiny Acquisitions to it. Disclaimer, haven't looked at this in a while, some may be inactive.
Marketplace
https://microacquire.com/ - SaaS
https://flippa.com/
https://empireflippers.com/ - Focus on Amazon but also SaaS and other online businesses
https://exchangemarketplace.com/ - run by Shopify
https://latonas.com/
https://websiteproperties.com/
https://www.sideprojectors.com/
Investors.club
https://app.centurica.com/marketwatch
https://tinyacquisitions.com/home
Brokers:
https://www.quietlightbrokerage.com/
https://feinternational.com/
https://digitalexits.com/
https://thefbabroker.com/
https://www.websiteclosers.com/
https://www.globalwiredadvisors.com/
https://helloexit.com/
https://www.wearebarney.com/
https://acquisitionsdirect.com/
Listings only:
https://www.bizbuysell.com/
https://www.businessbroker.net/
https://dealstream.com/
https://www.businessesforsale.com/
https://www.loopnet.com/