YouTube Blog

blog.youtube · Company blog · on HN since 2020

YouTube's official blog announces product changes, content policies, and business news about the video platform.

What HN saysHN links it as the primary source for YouTube policy and product changes, such as vaccine content rules, Google Podcasts' shutdown, and creator monetization thresholds.
134HN people shared it
68linked it in comments
92stories submitted
2.6Kstory points
5 months agolast shared
2020people per year2026

Most-shared posts

  1. 1
    Reimagining video infrastructure to empower YouTube
    13 people · 91 points · first shared 2021 · 30 comments on HN
  2. 2
  3. 3
  4. 4
    YouTube makes dislike count private
    5 people · 72 points · first shared 2021 · 4 comments on HN
  5. 5
    Handles: A new way to identify your YouTube channel
    5 people · 11 points · first shared 2022 · discussion on HN
  6. 6
    Managing harmful vaccine content on YouTube
    4 people · 4 points · first shared 2021 · 3 comments on HN
  7. 7
  8. 8
  9. 9
    Google play music shutting down
    3 people · 9 points · first shared 2020 · 1 comments on HN
  10. 10
    YouTube Announces 50M Music and Premium Subscribers
    3 people · 1 points · first shared 2021 · discussion on HN
  11. 11
    Press
    3 people · first shared 2021
  12. 12
    The Next Chapter for Learning on YouTube
    2 people · 445 points · first shared 2022 · 288 comments on HN
  13. 13
    Second Chances on YouTube
    2 people · 56 points · first shared 2025 · 57 comments on HN
  14. 14
    YouTube Premium Lite: Ad-Free Viewing for $7.99/Month
    2 people · 48 points · first shared 2025 · 94 comments on HN
  15. 15
    Perspective: Tackling Misinformation on YouTube
    2 people · 9 points · first shared 2021 · discussion on HN

What HN people wrote when they linked it

carlosjobim · 2025-09-23
Every opinion different from the opinion of "authorities". They documented it here: https://blog.youtube/news-and-events/managing-harmful-vaccine-content-… From the two links in the post, Google fleshes it out in great detail, with many examples of forbidden thought.
kwijibob · 2025-06-16
YouTube announced in March that they have 125 million premium subscribers. I think they are carefully riding the balance between being free for the masses with ads while milking those who have the funds to get rid of ads. I reckon they will continue to increase their subscriber base where other streaming services are plateuing. Certainly, YouTube Premium has been worth it for me. A big quality of life improver. https://blog.youtube/inside-youtube/20-years-125-million-subscribers-l…
judge2020 · 2024-02-02
Advertising is the only business model that works at scale AND can support hypergrowth. We know that subscriptions work at scale, mostly. YT Premium[1] has 100 million (Maybe 90M if there are 10M people only getting Music premium). But if YT was only available via subscription in 2010 during the gaming channel boom, it probably would have failed out of the gate. But advertising is necessary to maintain the scale YT runs at today. 100 Million subscribers is nothing compared to the >2.7 billion humans that use it. Not all of them would pay even $2/month if you let them. 1: https://blog.youtube/news-and-events/youtube-music-premium-100-million…
btown · 2023-12-08
Needs to be updated! They based their estimated September 2024 shutdown date on https://blog.youtube/news-and-events/podcast-destination-on-youtube-mu… saying "Later in 2024, as part of this process, we’ll be discontinuing Google Podcasts." I guess April is "later" than January, February, and March, so it's technically correct - the best kind of correct!
rtkwe · 2023-11-23
The threshold for starting monetization isn't very high though. * 500 Subscriber * 3 'valid' uploads in the past 90 days and either of * 3k public watch hours or 3m shorts views https://blog.youtube/news-and-events/more-ways-for-creators-to-earn-on…
rhaksw · 2022-12-17
> Every profession develops their own lingo over time. In this case, Twitter packages up two objectively observable things, people you follow and people who are popular, along with Twitter's own opinion about who the bad-faith actors are. It's that last subjective part that is at issue here. Yet all three are lumped together under the term "rank" [1], and we are told it is the bad actors who are manipulating, not Twitter. I'm not calling for the demise of Twitter's former leadership, just calling out corporate speak where I see it. YouTube is at least transparent in this respect. They openly say that they "reduce" content [2]. [1] https://blog.twitter.com/en_us/topics/company/2018/Setting-the-record-… [2] https://blog.youtube/inside-youtube/the-four-rs-of-responsibility-remo…
Guidii · 2022-09-21
I'm curious here and would love to hear thoughts on: A) Youtube's terms of service clearly state "not for kids under 13"[1] B) Youtube has produced a product for the younger age market [2] C) folks in this thread are reasonably complaining that full youtube isn't appropriate for children. Am I missing something here? (Like maybe your child was using youtubekids and still got the unacceptable content?) [1] https://blog.youtube/news-and-events/children-youtube/#:~:text=While%2… "While we permit users between the ages of 13 and 17 to register for an account with parental permission, we do not allow children under the age of 13 to create an account" [2] https://www.youtubekids.com/
gipp · 2021-07-07
YT started reporting Violative View rate a few months ago: https://blog.youtube/inside-youtube/building-greater-transparency-and-…
jsnell · 2023-10-18
Well, the article is entirely sourced on a blog post by YouTube [0]. If you don't believe them, there's no story in the first place. That blog post is basically just announcing a feature that recommends related news videos when you're watching a news video. That's it. You're presumably reacting to the article headline, but the claim in the headline that "YouTube wants you watching more news" appears to be entirely made up by The Verge's headline/clickbait editor. But ok, let's trust the headline and not the blog post. What do you think the lie is? That the news recommendations will actually be shown for non-news videos not related to the event? That there's some totally separate YouTube feature in the works unrelated to the announced feature that's about making you (yes, you!) watch more news from authoritative news sources, that some buffoon at The Verge was privy to, and accidentally revealed in the headline even though it was unsupported by their single piece of public source material? [0] https://blog.youtube/news-and-events/investing-in-a-multi-format-news-…
mrkramer · 2022-11-09
>Ads may suck, but simply charging for the same service isn't really innovative. Would I pay for a version of Google without ads? Probably not. Google already does this with YT; YouTube Premium[1] offers you YT experience without ads plus extra perks. And YouTube Premium has apparently more than 25 million subscribers in US alone[2] and 80 million subscribers globally[3]. My thinking is power users are ready to pay for ad-free experience and casual users probably not because they are not heavy users. >But that's just me - I actually like to know who is advertising for particular searches. A company with an ad budget to rank at the top of ads is probably more trustworthy than an anonymous website. A lot of spammers and fraudsters see advertising as their most effective gateway and tactic to scamming people so I wouldn't count on reliability and safety of all ads that you see. [1] https://www.youtube.com/premium [2] https://www.statista.com/statistics/1261865/youtube-premium-subscriber… [3] https://blog.youtube/news-and-events/youtube-music-premium-80-million-…
Nition · 2021-11-10
I went back to look at when they first changed from star ratings to like/dislike, and it seems like they were thinking about going even further and removing the dislike option entirely even back then. They made some comments[1] before that change: > Seems like when it comes to ratings it's pretty much all or nothing. Great videos prompt action; anything less prompts indifference. Thus, the ratings system is primarily being used as a seal of approval, not as an editorial indicator of what the community thinks about a video. Rating a video joins favoriting and sharing as a way to tell the world that this is something you love. > We're glad there are so many awesome videos on YouTube, but all of this begs the question: if the majority of videos are getting five stars, how useful is this system really? Would a thumbs up/thumbs down be more effective, or does favoriting do the trick of declaring your love for a video? [1]https://blog.youtube/news-and-events/five-stars-dominate-ratings/
toast0 · 2021-05-20
Because to truly moderate YouYube, you have to actually watch the videos, and YouTube says they get 500 hours of video uploaded every minute[1], it's pretty easy to estimate the staffing it would take each video once. They're basically getting 30,000 minutes of video every minute, so if they have 30,000 people watching it, 24/7, it basically works. You need 4.2 fourty hour weeks to cover a whole week, so 126,000 people will do it. They've also report 2 billion monthly users, so around 1:16k moderator:user would get full coverage of videos; plus another team for comments. And of course a team of 1/8th of a million won't manage itself, and you need an escalation path, and non-robot moderator are actually not robots, so they won't (and shouldn't) spend their entire worktime watching. 126,000 workers actually seems reasonable to find, the 2 million you'd need at a 1:1k ratio would be hard, I think. The pay is going to be bad, and the garbage you have to watch won't be worth it for most, but you still need a reasonably analytical person to decide if things definitely follow the rules, definitely don't follow the rules, or need to be escalated. And they need to be attentive, because videos can be totally normal and fine and then get abusive later. [1] https://blog.youtube/news-and-events/youtube-at-15-my-personal-journey
throwaway_1301 · 2021-02-22
[disclaimer] I work at Google, all opinions are my own. I don't deal with Youtube but have had exposure to moderation operations. It is not an easy task. Google already has more than 10k people working on this: https://blog.youtube/news-and-events/expanding-our-work-against-abuse-… . If 100 people solved the issue, it would have been solved. You are incorrect about your assumptions in many respects. Let me list out a few: 1) There is a big difference between watching a 15 min video at 2X for fun vs watching 8 hours of videos a day while having to follow laid down policy with complexity. Videos are not taken down only for one reason and there is a lot of complexity involved with edge cases. Humans are not robots and this is not a task we are inherently good at. Give it a shot yourself for a day and see how easy it is. 2) Your overhead does not consider any additional complexity in terms of languages, specialty, regional expertise etc. This is not a simple problem either. Sure maybe you can hire 1000 reviewers in lets say Indonesia but you cannot find a native Kswahili speaker there. Its not cheap to setup an office for 2 people in Kenya. Scale this to the world which has 193 countries and 6,500 languages. 3) People dont work without any management overhead. You need frontline reviewers. Then you need a layer of experts above them. The you need managers to take care of the operations. The managers to manage those managers. Then recruiters to hire those people. Then…
joecool1029 · 2026-02-14
I’m pretty sure this is the real reason why they changed old unlisted videos to being marked private: https://blog.youtube/news-and-events/update-youtube-unlisted-links/
pests · 2026-02-01
You're in luck! They recently rolled out updated parental controls letting you block it. https://blog.youtube/news-and-events/updates-youtube-supervised-accoun… "YouTube has introduced enhanced parental controls allowing parents to manage or block YouTube Shorts for teen accounts. Parents can set daily time limits for Shorts ranging from zero to two hours, configure custom bedtimes, and set "take a break" reminders" (AI summary)
RicoElectrico · 2025-09-10
> What was unique about YouTube is YouTube did not have to pay for content. People made acceptable quality content and uploaded it to YouTube for free. What if I told you it did? https://en.wikipedia.org/wiki/YouTube_Original_Channel_Initiative https://blog.youtube/news-and-events/investing-in-future-of-video-yout…
tetromino_ · 2025-07-30
https://blog.youtube/news-and-events/extending-our-built-in-protection… > We will use AI to interpret a variety of signals that help us to determine whether a user is over or under 18. These signals include the types of videos a user is searching for, the categories of videos they have watched, or the longevity of the account For example, account created less than N years ago searching for skibidi -> probably teen.
hnburnsy · 2025-07-29
TC can't even be bothered to link to the YouTube announcement... https://blog.youtube/news-and-events/extending-our-built-in-protection…
canucker2016 · 2025-03-02
Former YouTube CEO, Susan Wojcicki, was a non smoker and died from lung cancer. see https://blog.youtube/inside-youtube/from-susan/ Dana Reeves, wife of actor Christopher Reeves, a non-smoker, also died from lung cancer.
xnx · 2025-02-04
> I like to double check software behaviors when I write comments like the one above I commend this level of diligence! The feature is only 2 weeks old: https://blog.youtube/news-and-events/new-youtube-premium-features-2025…
jamii · 2024-11-01
It's definitely possible to get rid of them but: https://blog.youtube/news-and-events/updates-to-youtubes-terms-of-serv… > ads can now appear on videos from channels not in the YouTube Partner Program (YPP), and we will begin gradually placing ads on brand safe videos You have to be eligible for ads and sign up for an ad account in order to turn ads off on your own videos. Youtube also often shows ads if they misdetect part of the video as copyrighted material, which seems to happen more and more often.
fragmede · 2024-07-23
> All without spending a single dollar on content creation. YouTube paid out $70 billion to "creators, artists, and media companies" over the past three years. https://blog.youtube/inside-youtube/2024-letter-from-neal/
neocritter · 2024-02-28
MP4 works fine, but different ways of creating/editing/preparing video all have different ideas about how to produce a video file, and the people operating them don't always have the technical background to even know there's a difference. YouTube offers a simple solution: drag any video file in any weird format to the upload modal, and you never have to think about it. https://blog.youtube/inside-youtube/new-era-video-infrastructure/ You're right that all the major video hosts offer it too, and I think GCS/AWS/Cloudflare all have APIs for it, but YouTube does it for free without requiring you to have any clue about all this stuff.
Tostino · 2023-12-27
Hmm, it's not showing up for me to try in my account... Here is the site talking about the features though: https://blog.youtube/news-and-events/new-youtube-premium-features/

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